We were delighted to be able to support Flegg High school with their technology day with an Technological Enterprise Challenge.
Working with groups on a carousel basis we started off with giving an insight into how technology had changed our everyday lives. We then gave some information on 'the marketing mix', looking at some modern products, how they are priced, promoted and where/how they are sold.
The groups were then set the challenge of designing and building a new technological prototype using a wide range of resources that we provided. The groups had to, not only, build the product, but create a name, logo and advertising material that would tell us about the product, it's features uses and why we should buy it.
We were astounded by the depth of thought that took place and the quality of prototypes, marketing materials and pitches made in a short amount of time.
Products varies greatly from an full body, interactive games suit (not forgetting the mask) to state of the art motor vehicles with inbuilt future technologies.
A great day was had by all and the students all enjoyed the hands on nature of the activities and enterprise learning.